Funplaneta: 08/30/10

Gap to launch new fall collection & LA design office

Gap announced it will open a new creative design office in Los Angeles – a first for Gap, introduce a new Fall collection of jeans ‘with attitude’ and launch an immersive digital hub on jeans curated by designers, fashion experts and musicians at www.Gap1969.com.

Since the collection’s debut last August, when Gap jeans were reinvented on every level including fit, fabric, wash and technical details – customers have delighted in the jeans which fit and feel like premium priced denim. Gap has since expanded the 1969 Premium Jeans collection to babyGap, GapKids and GapMaternity so that every Gap customer can enjoy styles like women’s Always Skinny, men’s Authentic or a kid’s Playdate Straight.

"Over the past year, it’s been exciting to see millions of customers try on and fall in love with our 1969 Premium Jeans,” said Marka Hansen, president of Gap, North America. “We know we have the best fitting premium jeans at an accessible price in the marketplace and we’ll continue to focus on this innovation especially as we bring our entire denim team to Los Angeles to live and work in the creative hub of the denim industry."

Gap to launch new fall collection & LA design office

Sexy Celebrities in Sexy Dresses

9. Jennifer Love Hewitt wears this Herve Leger bandage dress perfectly and unlike on this week's worst dressed list, Jennifer has chosen a style that is fantastic for her figure and gives her all kinds of hidden support to enhance her curves!

8. AnnaLynne McCord looks like such a lady in this white tiered Alice + Olivia dress! It lengthens her body and her back swept hair is stunning on her young skin. Well done AnnaLynne!

7. We thought the Sex and the City ladies were a bit blah on the red carpet this week for their premieres, but we did love Kim Cattrall's looks! She was sexy and elegant and glamorous and still managed to be age appropriate. What a lady!

6. Scarlett Johansson is Spring fresh in this floral dress and sid-curled hair, we also love the fresh and colourful makeup. This girl has a style that she sticks to and it works everytime!

5. Another lady who can do no wrong on the red carpet! Diane Kruger looking fantastic at a Hugo Boss party in a playsuit made from mens suiting fabric. Fabulous! Ooh and the wavey curl updo with the leopard print pumps are a fun touch!

4. Yay Sarah Jessica Parker finally came close to wowing us at the London premiere of Sex and the City 2 premiere, after a boring and safe week of fashion choices. She paid tribute to her friend, designer Alexander McQueen in this dark fairytale dress with the big headpiece. We liked!

3. Peaches Geldof has had a makeover! She is tanned and bronzed, her teeth and eyes look brighter and whiter and she is rocking this season's bronze metallic fashion trend. We love it! Especially the headpiece, but maybe she could go easier on the tan?

2. We think Scottish actress Karen Gillan looked amazing at the British Television Awards this past week! The bronzey colour of the dress suit and the flesh tone camisole work perfectly with her red hair and skin colour. What a gorgeous outfit!

1. Emma Roberts goes godess! This cut-out shoulder mini-dress was a total winner for us, especially with the metallic pumps and jewelled clutch and the subtle hair and makeup! Wow!

Fashionistas shined brightly in some of this season's sparkly, metallic and floral trends this week! Some of our favourites have to be Jennifer Love Hewitt, who is learning how to dress for her curves and Diane Kruger who knows how to make fashion chic and fun at the same time! See who was our number one look though!

Sexy Celebrities in Sexy Dresses

8. AnnaLynne McCord looks like such a lady in this white tiered Alice + Olivia dress! It lengthens her body and her back swept hair is stunning on her young skin. Well done AnnaLynne!

6. Scarlett Johansson is Spring fresh in this floral dress and sid-curled hair, we also love the fresh and colourful makeup. This girl has a style that she sticks to and it works everytime!

1. Emma Roberts goes godess! This cut-out shoulder mini-dress was a total winner for us, especially with the metallic pumps and jewelled clutch and the subtle hair and makeup! Wow!

Christina Hendricks: The New Face of London Fog

Iconix Brand Group announced that Emmy Award-nominated actress Christina Hendricks will appear in its London Fog brand's fall marketing campaign.

Hendricks stars in AMC's award winning series, Mad Men, and was recently named "Best-Looking Woman In America" by Esquire magazine. The multi-media marketing campaign will debut in October issues of fashion and lifestyle magazines such as Elle, Cosmopolitan and InStyle, outdoor and online.

Christina Hendricks stated, "London Fog is a classic brand, which I love. It also ties in to Mad Men, we used London Fog in the show and this was a nice way to tie everything together. The trench is such an iconic shape for men and women. It works for anyone - it worked in the 1960s and it works now."

Hendricks was chosen for the London Fog campaign for her glamorous and sophisticated persona. The alluring black and white campaign features Hendricks posing seductively in London Fog outerwear and accessories. The campaign was created by the Iconix in-house marketing team and shot by photographer Nino Munoz in Los Angeles.