Leading industry stalwarts hold fort at IIF 2010

The Images Group successfully conducted the 10th edition of IFF in 2010, celebrating a decade of excellence in organizing some of the world's largest Fashion and Retail congregations. IFF 2010 witnessed visionaries from across the world sharing their visions with around 3,000 delegates from fashion and retail industries. The conclaves and workshops facilitated extensive interactions to discuss and strategize growth across the textile, apparel and fashion verticals.

With almost 100 percent participation of the main stakeholders, who hailed from all main fashion brands, marketers, retailers, supply chain & logistics, retail design and the entire support industry, the 10 edition of IFF presented an unparalleled opportunity for learning from the stalwarts from the industry for the ones just initiated in to the sector.

Day one of IIF '10 began with a packed house at the WGSN seminar titled ‘Global Trends Update Autumn Winter 2010/11 & Beyond'. The speaker was Ms Juliet Warkentin, Content Director, WGSN, who spoke about the key moods, colours, details and shapes inspiring fashion trends across the globe.

This was followed by inaugural welcome address given by the anchors of the IFF 2010; Anish Trivedi, Chairman and MD, Banyan Tree Communications and Jayant Kochar, MD, Go Fish Retail Solutions. After which a theme presentation was presented on Unfolding the Business of Fashion for the Decade Next by Ireena Vittal, Principal, McKinsey (India).

Next on the agenda was the inaugural panel discussion which had luminaries from the sector like Dr P.R. Roy, Former Group Chief Executive (Textiles), Arvind Ltd and currently Director atFibre2fashion, Kishore Biyani, Chairman, Future Group, Nikhil Chaturvedi, MD, Prozone, Dilip Kapur, MD, Hidesign and Prof. Ravi Dhar, Director, Yale Center for Customer Insights. The panel discussion was centered on unfolding the business of fashion for next decade and consumer behavior.

The AEPC conclave was anchored by Premal Udani, Chairman, Apparel Exporters Promotion Council (AEPC). Leading exporters from the fashion industry discussed the prospective markets of the future by discussing the global versus domestic scenario. The noon session of Business Intelligence Workshop was initiated with a discussion on how Gini & Jony optimised its operations through Business Intelligence, by Niraj Jaipuria, Director, Regional Sales-Asia Pacific, BIRetail and Gaganjit Kahlon, Head IT, Gini & Jony.

The evening session titled 'Fashion Connection' was split into two halves. The first half had a set of eminent panelists discussing the equation between sports and fashion, which was anchored by Subhinder Singh, MD Reebok India. The second half had an eminent set of panelists exploring the equation between 'Bollywood and Fashion'. There was a robust discussion about the star power of Bollywood celebrities and their fashionable personas that help various retail brands to communicate better with their consumers.
Fibre2fashion News Desk - India


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