The palette of browns, nudes, and greys works perfectly for the immaculately tailored trousers. Dresses are uncomplicated: marked only by diagonal slits and solid gold collars.

The luxurious Ostrich leather bags are beautiful; and classic enough to be big sellers and safe investment pieces. But where Frida excels at amazing detailing, the shoes fall a bit flat. Over the knee boots in suede are divine - yet nothing new to runways of the past few seasons. The heels were also to the minimal side and less than attention-grabbing.

The real detail only hit with spangled dresses, lace, and glam feathered pieces. All up there’s much to like about Frida’s sophisticated and uncomplicated collection; but I’m hoping next time there’ll be more lust-worthy shoes to add to my collection.